The ever-evolving digitization of the industry continues at a relentless pace and the franchising industry has become an eager participant. Whether you are a franchisor or a franchisee, custom software solutions and platforms have become an integral part of the system and process landscape. From franchisors using custom CRM platforms to optimize relationship management, to the franchisee with access to automated reporting and billing tools, the capabilities of software service providers make our lives easier and more efficient.
Cloud-based architecture has expanded the capabilities of franchise network systems, and mobile apps make franchisee-related service calls a breeze. This new level of functionality has become an integral part of the sales pitch for all franchise-related recruiting as brands are eager to communicate their cutting edge advantages over the competition.
Related: 5 Strategic Use Cases for Software in Your Business
businesskinda.com announced its annual Top Franchise Supplier ranking, a multi-faceted list of the best of the best service providers in the industry. If you’re a franchisor looking for enhanced capabilities for your systems, processes, and network architecture, this Top-10 list of software solutions and technology vendors that have each earned a well-deserved spot in our 2022 is a great place to start. list. Here’s what each of these ranked companies had to say about themselves:
HubSpot (NYSE: HUBS) is a leading growth platform. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, more than 60,500 customers in more than 100 countries use HubSpot’s award-winning software, services and support to transform the way they attract, engage and delight customers. HubSpot, consisting of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, gives businesses the tools they need to grow better.
Serviceminder is the platform to manage and operate brands for home services. From tracking marketing efforts, delivering professional online proposals directly to clients, capturing leads and much more. Serviceminder offers unique tools and integrations designed to set your brand apart from competitors.
FranchiseSoft is all-in-one Saas-based software for franchisors and franchisees. It features a robust CRM that can be used for franchise development and franchisees can use it to manage relationships with their customers. The marketing module enables marketing automation with emails and SMS. The franchisee management and support module ensures that all communications and tasks with your franchisees are recorded. In addition, the financial module ensures that you can automate your financial reporting and invoicing. Other modules include a digital library and a field planning module with mobile app and much more. Contact us today for a demo! According to FranchiseSoft CEO and co-founder Jam Hashmi, their focus makes them a top supplier in the industry. “Our focus on high touch and high service is one of the key differentiators for FranchiseSoft,” says Hashmi. “Our team takes a very personal approach to training and onboarding our customers, making it easy for them to learn the software and apply it in their franchise network.”
How does that translate into superior customer service? “To save a franchisor both time and money, FranchiseSoft has several modules that can automate processes for every department in a franchisor’s organization. From franchise sales, onboarding and training new franchisees – to agreement tracking, calculating from royalties and billing the franchisees for fees. Everything is seamlessly integrated in a clean and intuitive layout.”
Related: Answer These 4 Questions Before Investing in Custom Software
ClientTether is a CRM and lead response automation, sales automation and online review management platform designed by franchisors and franchisees for other zors and zees. We combine a streamlined yet robust CRM built with hierarchical franchising structures in mind with industry-leading engagement automation tools. As your leads come in, we literally make your phone ring to connect you with your leads. Our engagement tools also include SMS, email, call reminders, emails between teams and third parties, and more. We also have a proposal/quote management tool, call portal resources, royalty reporting and robust analytics.
FranConnect is the leading provider of franchise management software. For nearly two decades, the FranConnect platform has served as the backbone for sales, operations and marketing for more than 800 brands worldwide. Nine of the Franchise Times Top 10 Fastest Growing Franchise Companies rely on FranConnect to drive growth, improve profitability and streamline operational performance. FranConnect customers span all sizes, growth stages and industries, growing on average 44 percent faster than the broader franchising market. Backed by private equity investor Serent Capital, FranConnect is headquartered in Herndon, Virginia, with global follow-the-sun operations.
With more than 45 apps in nearly every major business category, including sales, marketing, customer support, accounting and back office operations, and a variety of productivity and collaboration tools, Zoho Corporation is one of the world’s most prolific software companies. Zoho is privately owned and profitable, with more than 8,000 employees. Zoho is headquartered in Austin, Texas, and its international headquarters are in Chennai, India. Additional offices are located in the US, India, Japan, China, Singapore, Mexico, Australia, the Netherlands and the United Arab Emirates. Zoho respects users’ privacy and does not have an ad revenue model in any part of its business, including its free products. More than 50 million users around the world, spanning hundreds of thousands of businesses, rely on Zoho every day to run their businesses, including Zoho itself.
Related: 4 Franchise Tools Every Franchisee Should Have on Their Radar
7. AXIS Integrated
Experts in data-driven franchise sales and marketing solutions, AXIS Integrated helps franchisors execute their growth strategies with CRM, marketing automation and e-commerce and enables franchisees to communicate with their leads and customers via email, direct mail and live calls. AXIS is specialized in advising, implementing and managing franchise lead nurturing services. AXIS created a brand around its modern and powerful franchise development solution; Intelligent Lead Nurturing. With timely, personal and relevant communication, Intelligent Lead Nurturing will generate the highest possible number of qualified applications for your franchise opportunity based on the leads you have generated. Don’t waste time on tire kickers while your leads are automatically warmed up.
Salesforce is the global leader in customer relationship management (CRM), bringing companies closer to their customers in the digital age. Founded in 1999, Salesforce empowers companies of all sizes and industries to take advantage of powerful technologies — cloud, mobile, social, internet of things, and artificial intelligence — to connect with their customers in a whole new way.
Send is a Boston-based business software company with a mission to help the home service industry meet the rising demands of the modern customer. Dispatch enables modern service by seamlessly connecting brands with an army of expert local contractors, providing contractors with an intuitive platform to assign and manage tasks and communicate service details to customers automatically via their mobile device. Dispatch connects the people, process and data to create a modern service experience that delights customers, empowers contractors, and promotes a positive brand image for the enterprise.
10. FRM Solutions
Bee FRM Solutions, our name defines us. FRM is an acronym for Franchise Relationship Management. Because we put relationships at the heart of everything we do, we put you first, so you can put your franchisees first, so they can serve your end customers with excellence and pride. FRM is constantly innovating to bring you the latest technology and the best tools, designed specifically for franchisors and tailored precisely to your needs.
Related: 5 SaaS Sales and Marketing Solutions That Empower Franchisees
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