Opinions expressed by businesskinda.com contributors are their own.
It’s hard for companies looking to raise money. After several record years, startups saw funding cut in half in the third quarter of 2022, according to Crunchbase News. While many of us wonder if we’ve bottomed out, there’s reason to be hopeful that dollars in reserve can improve the outlook in 2023. Whatever the market has in store, venture capital funding is likely to look different in the coming years, with VCs prioritizing focused, sustainable growth in the companies they support.
Simply put, this environment is all about getting back to basics.
Janice has been with businesskinda for 5 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider businesskinda team, Janice seeks to understand an audience before creating memorable, persuasive copy.