Snapchat Plus subscribers can now run their Stories for a week

Snapchat is adding some new features today exclusive to its Snapchat Plus subscribers, including custom notification sounds, colorful camera borders, and the ability to customize a story’s expiration date. Snapchat Plus, in case you forgot, is the company’s premium subscription tier that offers a number of exclusive features, with prices starting at $3.99 per month.

The new Custom Story Expiration feature lets you set a preferred expiration date for your story, with options ranging from an hour to a week. That way, if you have something you want to last longer, like a birthday party or engagement, you don’t have to watch it disappear before all of your loved ones can get around to looking at it. Prior to this update, Snapchat Stories expired after 24 hours for both Free users and Plus subscribers.

A black background with a mobile with the new Snapchat Plus Custom Story Expiration feature

Snapchat Plus subscribers can run their stories for as long as an entire week or as little as an hour.
Image: Snapchat

With the new custom notification sounds, Snapchat Plus subscribers can assign specific tones to different friends so you know who clicked you without having to check your phone. The Camera Color Border feature lets you change the border around your Snapchat camera, with eight options to choose from. Finally, there are three exclusive Halloween Bitmoji wallpapers available for users to decorate their Snapchat profiles.

These premium features may eventually make their way to the free-to-use service. Snapchat described the Plus plan at launch as “a collection of exclusive, experimental and pre-release features” finally, and other services such as Twitter have also been known to introduce premium features to paid subscribers (such as tweet editing for Twitter Blue subscribers) before finally making them available for all their users.