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AMGI Studios has raised money to create a non-fungible token (NFT) game and a metaverse bridging Web3 and Hollywood.
The money will come from Yield Guild Games, Bitkraft Ventures and Delphi Digital. The amount of funding has not been disclosed.
The animators behind the game are ex-Pixar and Disney. They are creating an NFT project called My Pet Hooligan, as well as an Immi mobile app, which will allow players to create animated characters in real time.
The project promises to bring NFTs to life. The funding will be used to further expand AMGI’s the metaverse, the universe of virtual worlds all interconnected, as in novels like snow crash and Ready Player One.

AMGI is also making a game called The Rabbit Hole, a mix of Grand Theft Auto and Zootopia. The company said it will promote “free, exciting and rebellious gameplay, interspersed with high-quality animated characters.”
All three investors will also play an advisory role in AMGI as the team builds gameplay, in-game ecosystems and in-game social structures.
AMGI said its mission is to combine proprietary technology with high-quality, character-driven animation to build a bridge between Hollywood and the Web3 ecosystem. NFTs use the blockchain to authenticate unique digital items, and Hollywood companies use them to create rare digital collectibles. That doesn’t tell us exactly what kind of game or Hollywood connection exists here, but it does provide clues.
The creative team includes artists and animators from Pixar, Disney and ILM. AMGI has developed a suite of advanced animation capabilities and technologies that will serve as the foundational infrastructure for Web3’s expansion.
In addition to AMGI’s recently launched Immi mobile app, which features celebrity investors including Marc Cuban, Tony Robbins, Pitbull, and Paris Hilton, The Rabbit Hole’s action-adventure game is an iterative and open-world experience set in a wider Unreal 5 metaverse. architecture is being built by AMGI called Interloop.

“AMGI Studios brings together a team of creatives who have demonstrated their ability to deliver story-driven storytelling with top-notch production studios,” said Jeff Holmberg, head of asset acquisition at Yield Guild Games, in a statement. . “We are proud to have them as partners and are delighted that our player community has had a great experience exploring the My Pet Hooligan Metaverse.”
Interloop is where different projects, intellectual properties, games, stories and creators can build together to develop a rich ecosystem of assets, characters, IP and stories. The interoperability of metaverses and Web3 brands is essential to a robust and healthy ecosystem, and Interloop will serve as the connective tissue connecting these communities, the company said.
“By combining a renowned creative team with cutting-edge technology initiatives, AMGI Studios is reshaping the animation landscape of entertainment, game content and interactive AR/VR environments,” said Jamie Wallace, an associate at Bitkraft, in a statement. “Using its proprietary technology, Interloop, AMGI Studios will bring impactful interoperability to the Web3 ecosystem, essentially shaping the future of the metaverse.”
“AMGI Studios is committed to streamlining creativity and making it more accessible and easier for the masses,” said Jeremy Parris, an associate at Delphi Digital, in a statement. “This opening up of creativity using their own technologies they have developed will help usher in interoperability across the Metaverse, help realize the creative economy, and lower the barrier to access many creative media. The implications of this are huge and we at Delphi Digital are excited to partner with AMGI to help design this future.”
The company said it has long-term plans in development for how Interloop will shape over time, including the ability for other projects and brands to acquire and build on the architecture to create their own unique experiences.
AMGI said Interloop will provide an immersive digital experience and bring other projects together with true interoperability. A framework ensures consistency while builders can create their own experiences and game modes. The Rabbit Hole is the first piece of that larger architecture.
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