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What is the MAZELEE YouTube channel all about?
Mazalee is a family-oriented channel that explores the challenges of multiracial marriage, documenting the day-to-day experience of the lives of a large family of nine, with parents of diverse racial and cultural backgrounds. The creators of the channel are Alena Maze, a 35-year-old African-American YouTube star, and her husband Joseph Lee, a photojournalist and director of photography, whose parents immigrated to the US from South Korea.
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Who is Alena Maze?
Alena Maze was born on September 3, 1985 in the USA. Before her career in YouTube, she received a Master of Science degree in Mathematics from Georgetown University and received her Ph.D. in Survey Methodology and Statistics from the University of Maryland, College Park, shortly thereafter.
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Posted by MAZELE On Thursday, March 19, 2020
She worked as a mathematical statistician for the US government from 2010.
Not much is known about her relationships, but she was already a mother of four in 2009, when she launched her YouTube channel, with the ambition to create content that would provide tips, entertainment and insight into her life as a single mother. At the beginning of her career, she was mainly concerned with haircuts, food and making vlogs of herself and the children. However, her career as a YouTuber blossomed when she co-founded the channel MAZELEE with her husband, Joe Lee. Today they have 7 children: Amyah, Akyli, Azaio, Arazo, Ajedi, Ajoui and Baby #7, who often take center stage in their videos.
Her husband Joseph Lee
Alena and Joe met in high school – Joseph was born in Maryland – but life took them in different directions. However, they maintained a friendly relationship during that period, which was crowned with marriage and three children almost ten years later! With experience as a veteran photojournalist and director of photography, it’s a no-brainer that Joe is the artistic director behind MAZELEE productions. Today, a devoted father, he contented himself with Alena and enriched their lives by adding Korean influences such as culture and food. He successfully jumps from a full-time dad to a YouTuber and editor. Through their posts and content, Joe often expresses his perspective as a male Korean in tackling the daily challenges of having a busy household.
MAZELEE YouTube channel
Combining their last names, Alena and Joe created the name MAZELEE for a YouTube channel that now has nearly two million subscribers and over 350 videos. They share almost all aspects of their lives with their audience, such as the simple and everyday routine in a family of seven children, family gatherings, an unusual train journey across the US or the move to a new home in California.
They are also known for filming and documenting some very personal and intimate moments, such as the video where subscribers learned about Alena’s (seventh) pregnancy. All the details about their lives are spiced up with a touch of humour, presenting the family as enjoying every moment they spend together.
However, the family’s popularity also stems from their differences in culture and racial backgrounds.
Another element that contributes to the high ratings of this channel is the fact that the family does not try to show a perfectly harmonious life in which there are no setbacks and tensions that are normal even in less demanding households. Every YouTuber knows that showing and opening up your life to the public can sometimes be a two-way street. There are many “trolls” on the Internet who do not hesitate to share their opinions and criticize Alena as a mother and her teaching skills. All the comments are always positive, but some don’t give much chance for the long-term survival of this relationship. Still, this couple manages, at least for now, to find balance and settle all their differences.
Their cultural mix is also reflected in Joe’s culinary skills as they all love Korean food, so it’s no surprise that they post Korean food videos on their channel. Joe speaks Korean and is teaching their youngest children to speak the language, and Alena has learned a few phrases with them too! They both seem willing to learn from the other, encouraging each other on an intellectual, creative and every other level.
A very important and interesting dimension of their channel is the religious element. Alena is known to profess a spiritual outlook and journey – she often quotes bible verses and religiously shares her inner thoughts, and how they affect her mental state and upbringing.
Both she and Joe seem to enjoy their roles as parents, and given their dynamism and cultural diversity, their channel has garnered a huge following and views.
An unusual couple
Although America is generally known as a “melting pot”, the combination of a black woman and a Korean boy is an unusual sight. The fact remains that they look unusual enough together that rarely anyone connects or observes them as a couple! Yet they are, and by breaking stereotypes, they prove that when people create and share common values and build their relationship on understanding and mutual respect, there are no barriers.
Being a father to four children at the beginning of their relationship must have been a great challenge for Joe, who had no children before his marriage to Alena.
Still, he seems to have done a great job in that demanding role. Alena, on the other hand, also had to deal with certain prejudices that Joe’s family, especially his mother, had towards her! It certainly came as a shock to that Korean family when their son decided to marry a black woman with four children from a previous marriage just a week after officially divorcing her ex-husband!
However, everything fell into place when their first baby was born, and both families quickly learned and accepted that being open to others and different people is something enriching and represents an advantage, not an obstacle. This couple proves that what seems like difference can be turned into enjoyable diversity and benefit.
How much money does MAZELEE make? Net value?
With a prolific channel, their estimated net worth is $650,000 based on 270 million views accumulated. The channel averages 150,000 views per day and earns about $750 from the ads that appear on their channel. Since YouTube channels are a very popular and effective way to promote brands and businesses, it is not surprising that MAZELEE is often affiliated with various sponsors such as Hershey’s, Universal Studio Hollywood, WAYB, Google, etc.
Although they seem completely absorbed in their large and dynamic family, they are both active on social networks, where, in addition to numerous photos, they also publish comments related to current trends in social life.
In these difficult times when fundamental human rights are being tested, Alena dared to speak her mind. On her Instagram profile, she posted the photo of Ahmaud Arbery, an unarmed 25-year-old black man, who was shot while jogging near Brunswick in Glynn County and whose killers have not been arrested.
She also wrote an affirmative message urging Americans to vote in the last election by pairing the slogan “Black Life Matter” with the slogan “Black vote matters!”. This is her way of reminding African Americans that the right to vote is won through long and arduous ancestral struggles, and should not be taken for granted.
At a time when American society is facing several political challenges and racial divisions are once again taking center stage, this pair not only promotes the culture of living together – they prove that it is possible to reconcile differences and prejudices. Isn’t that the real spirit of the US?
Janice has been with businesskinda for 5 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider businesskinda team, Janice seeks to understand an audience before creating memorable, persuasive copy.