19 business benefits to attract and retain employees

  getty In an increasingly competitive job market, the benefits offered to both prospective and current employees are a critical part of a company’s recruiting efforts. Rather than sticking with the same old perks that have become standard across many industries, offering unique corporate perks, such as personalized award plaque, can help companies capture the … Read more

Nine effective ways to improve your SEO efforts

getty While building a website for your small business is a great first step to expanding your audience and meeting the needs of your customers, building a website alone is often not enough to bring new visitors to your online store. Pull. One effective tactic is improving your website’s SEO, or optimizing your site to … Read more

Which skills should stand out in a competitive job market?

Job market getty The job market has taken a turn in recent months towards a competitive status quo that favors employers. According to the U.S. Bureau of Labor Statistics and its monthly jobs report, employment expanded across most industries in April 2023, with professional services and health/social assistance each adding more than 64,000 jobs. Look … Read more

3 ways data analytics can drive your business forward

Team discusses analytics at conference table getty Today, data is the backbone of businesses. Employees debate the best ways to collect, analyze and use it behind the scenes at companies everywhere. In the digital age, leveraging the right data can catapult an unknown operation into a household name. By using accessible information, a company can … Read more

Promoting a business that does not rely on conflict

Kunio Hara is the creator of the famous HO-ME-I-KU Method, an effective training program for employees and managers to achieve success. getty Conflict drastically changes the flow of people, products and money. But what can we do to end this era of an economy dependent on conflict? When your business is in constant conflict, it … Read more

How to position your brand to win in the 21st century

Joe Santana: DEI strategist, author, speaker, member of the businesskinda.com Business Council and CEO of Joseph Santana, LLC. getty Here’s a riddle. what do disney, Goal, the Los Angeles Dodgers, a slew of other companies and most recently Bud Light have in common? The answer is simple. They are all entangled in the culture wars. … Read more

The #1 reason entrepreneurs should check VCs

Should you check – or be checked? getty It’s not just about wealth creation. It’s also about having more of it. And to keep more of it, you have to control it. Unfortunately, you will not control the wealth or keep more of it if you hand over control of the company to the venture … Read more