Seven ways companies can use data to support their recruiting efforts

by Janice Allen
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The hiring and hiring process is one of the most important aspects of business, as a single hiring decision can have a major impact on the way the rest of the business functions. To make the right decisions during this process, business leaders can collect and analyze data to help them in their efforts.

But once leaders have collected this information, what are they using it for? How can they best use this to not only hire the right talent, but also improve the hiring process in general? Here, seven members of Council for Young Entrepreneurs discuss how business leaders can use data to support their recruiting efforts and how it can help them achieve their goals.

1. Screen candidates more effectively

Data can improve your recruitment screening process. Companies get tons of resumes and it can be very hectic going through them all. Using the resumes of previously nominated or rejected candidates, you can create a checklist to screen candidates before starting the hiring process. This would help you save time, minimize costs and improve the hiring process. – Jared Atchison, WPForms

2. Identify the most successful initiatives

Collecting different data points during the recruitment process will yield valuable and sometimes surprising results. A simple example: we ask all our applicants: “How did you find us?” This allows us to identify the initiatives that have attracted the highest caliber talent, refine them further and continue to improve our recruiting pipeline. – Jack Perkins, CFO hub

3. To determine where to find top talent

Data can help your hiring efforts by providing information about where to find the best talent. This could be data about where your top achievers went to school, which companies they have worked for before, or what skills they have. Understanding this data can help you better target your hiring efforts and increase your chances of finding the best talent. – Syed Balkan, WPBeginner

4. To speed up the recruitment process

Recruitment isn’t just a hectic process for companies – even the candidates don’t like to sign up for endless recruitment campaigns. Data helps you speed up the hiring process. With the data from your past experiences, you can refine your recruitment process by removing bottlenecks and facilitating automation. This helps minimize recruitment costs while improving employee quality. – Stephanie Wells, Formidable shapes

5. Analyze candidate demographic trends and priorities

Data can help you analyze trends and patterns about who is responding to your jobs and listings. Certain keywords can indicate which demographics apply and what attracts them. You can also find out how candidates’ priorities have changed since the pandemic and how to meet their expectations. – Duran Incic, Optimal7

6. Assessing Candidates for Red Flags

You can use data to set up “red flag” tests on your applications. Essentially, these tests are designed to exclude candidates who are not a good fit for your company. You must take the test and add weight to each answer before you can use it in recruiting. However, using data in this case can save you a lot of time and money when you need to hire new employees. – John Brackett, Smash Balloon LLC

7. To find out if they will work well with your current team

It’s a science to find a good match for a role and a team. By requiring all second-round recruits to take tests such as CliftonStrengths or the Myers-Briggs assessment, you can accurately assess where their innate strengths lie — beyond their personal opinion. By using personality tests, you can essentially map out how they will work with your team and management. – Nic DeAngelo, We buy loans quickly

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