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Transparency and simplicity about the credit sector, especially in a world of financial uncertainty, is exactly what Kenneth Lin’s target was when he launched Credit Karma in 2007. Best known for its groundbreaking free credit scores, the platform offers everything related to one’s financial goals, from identity verification, credit cards, and loans – all for free. Credit Karma is now an Intuit company (NASDAQ: INTU) serving more than 120 million people in the US, UK and Canada – including nearly half of all US millennials. In the next episode of Leadership Lessons, Lin talks to series host Jason Nazar about how he led the company from a team of three to 1,500 employees. Other topics include:
About the speakers
Prior to incorporation Credit Karma in 2007 as CEO, Kenneth Lin founded Multilytics Marketing, a data-driven marketing agency that actively managed more than $40 million a year in online marketing dollars for clients such as Wells Fargo, Liberty Mutual and eBay. He has a BA in Mathematics and Economics from Boston University. He was selected to join the Aspen Institute’s esteemed Henry Crown Fellows in 2018.
Jason Nazar is co-founder/CEO of Comparably, a leading workplace culture employee assessment site. Before that, he was co-founder/CEO of Docstoc (acquired by Intuit). Jason was named one of Los Angeles Business Journal’s Most Admired CEOs and named the inaugural businesskinda.com in Residence for the City of Los Angeles in 2016. The Los Angeles native received his BA from the University of California Santa Barbara and his JD and MBA from Pepperdine University.
Janice has been with businesskinda for 5 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider businesskinda team, Janice seeks to understand an audience before creating memorable, persuasive copy.