Opinions expressed by businesskinda.com contributors are their own.
As someone who has mentored and coached thousands of female entrepreneurs for over a decade, I know the heart, soul and drive it takes to keep your business thriving. Especially if you own a service-oriented business – where you and your work are the product delivered to the customer – it can be difficult to stay fresh and vibrant with your delivery year after year.
At a time when many of us are tired of the world’s economic future, burnout among women in the workplace has reached record highs. According to Deloitte’s Women at work 2022: a global viewA recently released report that surveyed 5,000 women in the workplace in 10 different countries, women in today’s society are stuck in what has been called the “burnout epidemic” on the heels of the Covid-19 pandemic.
Janice has been with businesskinda for 5 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider businesskinda team, Janice seeks to understand an audience before creating memorable, persuasive copy.